Remy Martin's 2015 rebranding was guided by their new slogan 'One Life – Live Them' . This message reflects the rise of the 'slash generation,' those who no longer choose to follow a single career path, but instead participate in multiple professions and lifestyles.
This inspired us to produce a series of documentary films, focusing on the true pioneers of this new generation. The films explore the backgrounds of these key figures, and their unique pathways to success in the cross-professional landscape. In the first series, we talk to Hong Kong entrepreneur and designer Kevin Poon about his life and work.
When he first started, Kevin had no idea how complex it could be to run a company. Soon he was faced with real life issues. In our first session, he talks about making mistakes, as well as the importance of fearlessness and reflection to come out a stronger person.
Brett de Vos
Hayo van Gemert